Cookie Policy

Cookies: What is a cookie?

‘Cookies’ are small text files that are stored by the browser on your computer or mobile phone. Websites can read and write these files, allowing them store things like personalisation details or user preferences.

Consolidation Direct uses ‘cookies’ to ascertain how people navigate and use the website. This information is subsequently used to make the website more user-friendly and improve the site for our users. They also allow us to identify unusual behaviour of fraudulent activity on our site.

Cookies are also used to store your preferences, for example if you have consented to our use of cookies.

The information stored in the ‘cookie’ is not linked in any way to any personal information that we hold in our database and a cookie does not give us access to your computer or to any information that you have not chosen to give us.

Consolidation Direct also works with third parties to help us and our advertisers understand your use of the site and to track sales. As part of that process they may set a cookie on your computer to enable them to provide this service.

Consolidation Direct Cookies

A visit to a page on may generate the following cookie:

Name Purpose
‘Paid User Cookie’ This is used to identify which publisher, website and advertisement a click or transaction originated from. The information tracked within this cookie is anonymous and cannot be tied to any personally identifiable information.
‘Compliance Cookie’ This is used to identify a users preferences regarding our use of cookies.

3rd Party cookies on Consolidation Loans Direct

Site Analysis

Google Analytics

We use Google Analytics to measure the behaviour of users on the website, this statistical information is stored on the user’s computer using a cookie so we can evaluate your use of the Consolidation Loans Direct website.

For more information or to opt out of this the Google privacy policy click here.

Advertising Cookies

Most advertisers work with third-party tracking solutions to track sales and record the sources of traffic. Those providers will often drop a cookie on your computer when you click through a link from our site to a product providers site. No information which identifies you, for example your name, address, email address or telephone number, is used to provide this advertising. These cookies do not collect personal data about you nor are they linked to any identifiable information about you.

Each advertiser may use a different product provider and those product providers will also drop cookies when you click on links within other websites, so it is not always easy to identify the source of the cookie.

We have listed below some of the main tracking solutions that may be integrated into the advertising as well as a link to information on how they use cookies:

Tracking Solution Privacy Information
Optimise Media (UK) Limited Click here
Performance Horizon Group Limited Click here
AWIN Ltd Click here
Google Click here
CAKE Click here
Facebook Click here

We do not always have control of who the tracking solution provider is, so whilst we aim to keep this list up to date, we cannot guarantee that it will always be complete. To manage your third-party ad targeting choices click here.

How do I turn cookies off?

If you would not like for this information to be recorded in this way you can choose to disable cookies through your internet browser. To do this, click here and following the step by step guide.

If you are concerned about the use of cookies generated by advertisers and how these are used you can find out more information from the consumer website created by the Internet Advertising Bureau (IAB). Click here for more information.